According to specialists, the global financial crisis that erupted in 2008, gradually reaches its final point. As it is not unfortunate, but it is not spared any of the fields of human activity. The automotive industry is no exception. As a result of this situation clearly drawn the following picture: the money people have become smaller, so the volume of car sales has declined significantly. More recently, such a model, as Saab 9 5 (not the cheapest, by the way, model) used a demand among connoisseurs of high-quality machines. Today in showrooms Swedish concern many goods for which there is no buyer. Management companies, in order to prevent bankruptcy, forced to lower selling prices. But these anti-crisis measures are only a half. In Russian reality was this: the prices in dollars and euros have less in domestic currency as they are even slightly increased. Therefore, those who had savings in dollars even more profitable to buy today, for example, Mini Clubman, a year ago. Significantly reduced sales and car loan. The situation is uncontrollable in the market, no one knows what will happen next. More recently, in an era of economic prosperity the middle class had confidence in the future. Enough money to live, the citizens bravely took out loans to consumer needs. Even a considerable overpayment for making money on the car did not bother anyone. That collapse, which is now the banking system is unlikely to create conditions for life in debt. What's next? Analysts' forecasts for 2009 are not very comforting. The crisis can not be overcome, perhaps, to a lesser extent will stabilize the situation. The automotive industry, has received a serious blow last year, will not be able to restore its former strength. However, the crisis made the program will increase the efficiency of properly defining the further development of vectors. Clear to all that live, as before is no longer necessary. Required to produce more cars, affordable, but competitive.
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